With the super unique and buzz-worthy billboard that the creative team has come up with for the GE campaign, it got me interested so I started looking at other out of the box, above and beyond boards that have created quite a bit of buzz. Here are some cool ones that I found.

  • A series of billboards that double as advertisements and two bedroom apartments for the homeless! Because of the pre-existing space in between the boards (that each face a different direction of oncoming traffic) and wiring for electricity, why not make use of the space, right?

http://www.adweek.com/adfreak/next-useful-outdoor-ads-billboards-house-homeless-158683

 

  • These British Airways digital billboards detect when planes fly over them. They even know flight numbers, and destinations 

http://www.adweek.com/news/advertising-branding/ogilvyone-soars-direct-grand-prix-bas-plane-detecting-billboards-158347

 

 

  • These OOH ads that are ready for summer. The soft-drink maker L&P from New Zealand gave away summer gear to remind people to quite literally “hold onto summer”

http://www.adweek.com/adfreak/cool-summer-billboards-come-removable-beach-towels-and-flip-flops-156094

 

  • This Pedigree bus shelter is looking out for your dog. To help promote Pedigree Chicken + Rice dry food with prebiotics, BBDO created this bus shelter that dispenses doggy business bags

http://adsoftheworld.com/media/outdoor/pedigree_poop_bags_bus_shelter

 

  • This bus shelter that lets everyone uncover something as if they were an archaeologist. The Museum of Contemporary Art in Chicago employed this scratch-off buss shelter to promote its new exhibit The Way of the Shovel

http://www.adweek.com/adfreak/youll-dig-these-scratch-bus-shelter-ads-museums-archaeology-exhibition-155635

 

  • This disaster movie billboard is one that you definitely can’t miss. The idea was to mimic the idea of Manhattan being underwater, complete with a replica of the Empire State Building further out in the water

http://www.creativebloq.com/design/billboard-advertising-1131681

 

Here are a bunch more if you’re interested:

http://designshack.net/articles/inspiration/50-creative-and-clever-examples-of-outdoor-advertising/

 

Just thought these were cool and figured I’d share!

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